Plan your communication needs for the year ahead

Is everyone at your company or organisation always so busy that there is no time to think about your current communication needs daily or even weekly? In that case, it’s a good idea to take a step back and put your goals, strategies, channels, and messages in order. Once you’ve planned your communication well, you’re already halfway there to be a master of messaging. An annual communication plan or a roadmap allows you to leave the daily worrying behind and use the saved resources to achieve more in the long term.